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Mothership Launches

and commercials go global just like the rest our industry...

–New Creative Studio Represents Global Talent, Leverages Resources and Expertise of Digital Domain– –Taps Digital Media Pioneer Alejandro Lopez as Executive Creative Director–

02.17.2010 – Venice, CA–A new creative studio, Mothership, has launched in Los Angeles to create original transmedia content for advertising agencies and brands. A sister company to Digital Domain, Mothership represents top global creative talent and develops the content, strategies and campaigns that take ideas and brand experiences from concept through completion, across multiple media platforms.

Mothership has curated an international creative roster of directors, designers and artists; a handpicked group with roots in hybrid filmmaking approaches that blend live-action, animation, CG, motion graphics and other techniques to create new visual realities. The company launches with talent including Robert Hales, Dael Oates, David Rosenbaum, Sil Van Der Woerd, Brent Bonacorso, Pierre Michel, Matthew Santoro, and Happycamper, and represents Nathan Love on the U.S. west coast.

Guiding Mothership is a seasoned leadership team including Digital Domain Commercials Division President and Executive Producer Ed Ulbrich, Executive Creative Director Alejandro Lopez and Executive Producer Tanya Cohen.

Ulbrich said, “Consumer demand for compelling content on connected devices creates an enormous opportunity for advertisers. To capture it, agencies need



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